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Make Up For Ever Smoky Couleur Collection

Well! Look at what Make Up For Ever have in store for us; the stunning Smoky Couleur Collection. This arrives in the Middle East in October, although it’s out in the US now and will soon hit Europe as far as I know.

The collection provides you with everything you need to create the perfect smoky eye. The eyeshadow palette consists of 8 jewel toned shades, and as it’s Make Up For Ever you can pretty much guarantee the pigmentation will be superb. What I’m most excited about though is the new shades of Smoky Lash Mascara. Those of you that read my blog will know Smoky Lash is one of my holy grail mascara’s, so I had to control immense feelings of glee when I discovered they were bringing it out in not one but four (faints) colours; deep brown, plum, green and dark blue.

In addition, the equally amazing MUFE Kohl Pencil’s are also available in four new shades; intense pearly green, pearly deep blue, matte mocha brown and pearly black purple

I saw some of the marketing materials this morning and although supremely excited by the collection, I was disappointed to see some heavy handed work with photoshop. I find this rather paradoxical considering they proudly published the first unretouched makeup campaign earlier this year! See for yourself below…

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9 Comments

  • Reply Niamh

    with such a cool new range, you wouldn’t think that they’d need to retouch the photos that much. A pity! I have to say, I love it. Perhaps my first MUFE investment?

    August 24, 2011 at 5:19 pm
    • Reply admin

      I’m surprised they’re photoshopped to the extent they are though!

      August 26, 2011 at 10:37 am
  • Reply Skinnipeach

    The new range looks amazing but seriously, the phootshop is ridic! No need for that much. And these are the folk who didn’t use any airbrushing for their HD foundation?

    August 24, 2011 at 5:46 pm
    • Reply admin

      I agree, especially seeing as Olivia the model is super naturally gorgeous also xx

      August 26, 2011 at 10:37 am
  • Reply Kelly C.

    this collection looks great! I love MUFE!

    August 24, 2011 at 6:23 pm
    • Reply admin

      Me too!

      August 26, 2011 at 10:36 am
  • Reply Jan

    I wish MUFE was easier to come by in UK – I seem to remember that there was a shop in South Molton Street years ago (or maybe I dreamt it!) everything always seems to be so chic. Thanks for this. Jan x

    August 24, 2011 at 8:20 pm
    • Reply admin

      As far as I know, there’s only one store in the UK, which is a crying shame as the products are really fantastic! A little overpriced though…

      August 26, 2011 at 10:36 am
  • Reply Nshehabi

    hi simone! love the post and agreed this was one of our most successful launches everyone loves the smoky look !

    August 4, 2012 at 7:48 am
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